Meet Ana
Hi, I’m Ana Rojas, founder of Red Apron Charcuterie.
Born and raised in Lima, Peru, I developed an early appreciation for beautiful food, shared tables and the way a thoughtfully prepared meal can bring people together. After more than 24 years in international business, an unexpected career change gave me the opportunity to turn that passion into something more meaningful.
The idea for Red Apron Charcuterie began when I wanted to send a care package to a family member. I was looking for something beautiful and thoughtful that she could simply open and enjoy—without needing to prepare anything herself. When I couldn’t find exactly what I had in mind, I began imagining it.
Soon afterward, the company where I had built my corporate career was acquired, and I unexpectedly lost my job. What initially felt like an ending became the opportunity to begin again. In 2023, Red Apron Charcuterie was born.
The Story Behind the Name
The name Red Apron holds a very personal meaning for me. My last name, Rojas, translates to “red” in Spanish, and choosing the name felt like a beautiful way to honor my father and carry a piece of my family into this new chapter.
What began with handcrafted charcuterie boxes has grown into grazing tables, event catering, individual charcuterie cups and hands-on workshops for private celebrations, weddings, businesses and community organizations throughout Massachusetts.
Thoughtfully Sourced and Beautifully Prepared
Every Red Apron creation is thoughtfully designed using high-quality cheeses, cured meats, fresh produce and handcrafted accompaniments. Whenever possible, I incorporate products from local and New England producers whose commitment to quality reflects my own.
My culinary training, Artisan Cheese & Sensory Fundamentals education through the University of Vermont, and ServSafe food safety and allergen certifications have allowed me to deepen my knowledge while continuing to refine the experience I provide.
Red Apron Charcuterie is fully insured and operates from a licensed commercial kitchen in Holliston, Massachusetts. I am based in Canton and proudly serve Greater Boston, MetroWest and many communities south of Boston.
Bringing People Together Through the Art of Grazing
Whether I am preparing an intimate box, styling an abundant wedding grazing table or teaching a room full of guests how to create their own board, my purpose remains the same: to bring people together through the art of grazing.
Every order represents a celebration, a milestone, a gesture of appreciation or a moment when someone wants another person to feel cared for. Being trusted to contribute to those moments is something I never take for granted.
My husband likes to say that I am “building my business box by box,” and that is exactly how Red Apron has grown—with creativity, gratitude and genuine care for every person I have the opportunity to serve.
Thank you for allowing me to be part of your table.
Ana Rojas
Founder, Red Apron Charcuterie LLC